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LANDYONLINE STORY 

May 2006
LandyOnline is a website dealing with Land Rovers in Southern Africa and Africa. LandyOnline was formed through the amalgamation of three websites Brian's Africa Travel Guide, Alan's Land Rover Page and the GMC conversion pages. The world wide web became available in South Africa in 1994, soon after which Brian was one of the first to publish a South African Land Rover website in 1996. Brian also initiated the first few pages of the LROC SA website, which Alan then took over in 1998 and turned it into the most visited unofficial Land Rover website in Africa. The first few years were spent becoming familiar with not only web site design, hosting and publishing but also with Land Rovers and their owners and users on the internet.

Although 4 years does not seem like a long time, in the rapidly changing world of the internet it is almost an eternity. Getting the early exposure on the internet has been vital to the success of LandyOnline through the establishment of personal, business and website connections throughout the world wide Land Rover internet community.

LandyOnline has been growing steadily ever since it went online in February 2000. The initial site started with about 40 pages, 4mb in size. A year later the site had more than doubled in size with more than 100 web pages exceeding 12mb in size. Now some 7 years later the site continues to grow, now consisting of over 350 pages and 78mb in size.

From the start the response has been excellent with many e-mail compliments, comments and queries being received. Currently an average of 3 e-mail queries are handled daily. Information obtained from the queries is fed back into the site to benefit visitors.

LandyOnline has grown to become one of the most popular Land Rover resource sites on the internet. We have had to upgrade our hosting services to deal with the increased traffic. To supplement the running costs of the site we recently introduced GoogleAds successfully as well as paid for advertising and a paid classifieds service Landy Picture Ads. The site consistently ranks in the top 10 of the major search engines and is a favorite for return visitors.. 

Vital stats for 7th year
Total page requests
595 000 + 
Best month
Jan 2006 57 957 page  requests
No. web pages
350+
Total size
78 mb
Most visited sections
For Sale, Market Place, Techtalk and Forum
 
Vital stats for 1st year
Started Feb 2000 
Total page impressions
100 000+ 
Best month
Jan 2001 15 474 impr
No. web pages
120
Total size
12.9 mb
Most visited sections
Forum, Locals, Techtalk and classifieds
 

 


LandyOnline  is not linked to and does not claim to represent the Land Rover Company in anyway.
LandyOnline.co.za is owned and maintained by local enthusiasts Alan and Brian Cotton.
Opinions expressed by the contributors are not necessarily those of LandyOnline. 
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© LandyOnline - Land Rover News in Africa  2000 - 2008                    Last updated 10/12/2008
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